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Showing posts from June, 2023

The New Salesforce Consumer Goods Cloud: Everything You Need To Know

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According to a new study, traditional retail channels continue to account for 95% of overall sales. As a result, it suggests that consumer products firms are still looking for new methods to improve retail performance while also building more meaningful interactions with customers across the value chain. Although being an industry leader in offering the best customer relationship management solutions (through CRM management services ), Salesforce went a step further and released the Salesforce Consumer Goods Cloud.   In this article, we will talk about the Salesforce Consumer Products Cloud and examine the several advantages of this innovation.   What exactly is the Salesforce Consumer Goods Cloud?   Salesforce Consumer Goods Cloud is a collection of cloud-based software tools designed to assist retailers and brands in managing their retail shops and operations while increasing sales and income. Because it is built on the Salesforce platform, this cloud is simple to set up and operat

Tips for Successful Lead Management with Salesforce CRM

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Companies who use Salesforce to boost their sales pipeline and complete more transactions soon  realize  that they need to go beyond routine sales effectiveness monitoring and developing various pipeline dashboards.  Rather, this process begins with the creation of a streamlined workflow that outlines how sales representatives should interact with leads in order to turn them into closed sales transactions.  We use our Salesforce consulting experience to  demonstrate  how firms can use Salesforce lead management to efficiently manage leads and convert them into prospects, improving sales and bridging the gap between sales and marketing departments.   Lead management is an important component of every organization , and Salesforce CRM may be a useful tool for managing leads efficiently.   Here are some pointers for successful lead handling using Salesforce CRM:   Establish your lead qualifying procedure : Define the criteria for determining if a lead is a potential customer. Create a